Téa Smith

Which Content Management System should you use? It doesn’t matter.

It’s funny that so many large corporations are talking about things like AI or Blockchain when most of them can barely even implement a Content Management System that works, or consolidate their Google Analytics. Every business has a “Don’t Mention the War!” project that has become poisonous to a team (I tend to rescue them). …

Which Content Management System should you use? It doesn’t matter. Read More »

Should business owners talk about politics on social media?

I’ve seen a few comments and posts on LinkedIn recently that we shouldn’t talk about politics on LinkedIn. I’ve seen this aimed at women in particular. I disagree. Why? “Politics”, particularly in the current climate, has a bad rap. It has traditionally been considered impolite conversation. But, at its core, (informed) politics is about trying …

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We don’t “do” Search Engine Optimisation (SEO): we achieve it.

Search Engine Optimisation (or SEO) is something important, but also misunderstood. If you are the average client, you get your website designed just the way you like it, and then, once the site is launched, start to consider search engines. SEO is not a ‘bolt-on’ service. If you get it right the first time, in the form …

We don’t “do” Search Engine Optimisation (SEO): we achieve it. Read More »

Freelance to “Real Business”: Lessons from a one-year-old Digital Agency.

LinkedIn told me that I have been running my digital agency, Kintsugi for a year now, so I thought I might take the opportunity to share some lessons I have learned making the leap from freelancer to “full Agency”. I have been ‘in business’ for over a decade, and yet, I continue to be surprised …

Freelance to “Real Business”: Lessons from a one-year-old Digital Agency. Read More »

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