Is that a reason? Only in marketing does it appear that the ends justifies the means. I visit a website, I get asked if I want notifications (NO). I get a modal pop-up. Before I even read the headline to determine if I want to stay. I get sent to a Landing Page with more …
Every digital agency claims to be “award winning”. But, what does that actually mean? Should it be part of your criteria? As the people who generally work under the hood, we have some thoughts on this issue.
The emotional state of the people involved are a major source of delay, additional cost, and stress. If you are too emotionally invested in your brand, marketing and the work that goes with it, you might be unwittingly undermining your own efforts.